For Media Buyers

This page provides an onboarding guide for advertisers and agencies intending to use the Adnuntius Marketplace in the role as a media buyer (i.e. using Adnuntius as a DSP).

This documentation is intended to educate you as an ad buyer on how to use the Adnuntius Marketplace. In other words, this page explains the demand side platform (DSP) side of Adnuntius Marketplace. If you are a publisher who is looking to set up your inventory for sale, please go here.​
Note that this guide assumes that you are a customer and have received access. If this is not the case, just email us at [email protected], and we will help you get started.
What and Why
Choices
1 Create your first advertiser. If you are an agency then this is a handy way to ensure that your campaigns are neatly sorted into different advertisers.
​Documentation​
​Start creating​
2 Create your first order. An order is a folder for line items, and helps you keep your inventory neatly sorted.
​Documentation​
​Start creating​
3 Create your first line item. A line item determines start and end dates, delivery objectives (impressions, clicks or conversions), pricing, targeting, creative delivery and prioritization.
​Documentation​
​Start creating​
4 Run a reach analysis. A reach analysis creates a forecast of what traffic is available across publishers, based on your targeting criteria, bid and creative sizes.
​Documentation​
​Start creating​
5 Run a report. Reports let you see the performance of your advertisers, orders, line items and creatives. You can also run site and ad unit reports to see what traffic is available with different publishers. This helps you research the inventory available for buying.
​Documentation​
​Start creating​
6 Create a user. If you need to get additional users into your account, you can invite more. Once users are created they will have the same permissions as you have.
​Documentation​
​Start creating​
7 Set notifications. If you want to be notified about changes in the system or warnings produced by the system, you can quickly set this up to receive emails or notifications in the user interface.
​Documentation​
​Start creating​

What and Why	Choices
1 Create your first advertiser. If you are an agency then this is a handy way to ensure that your campaigns are neatly sorted into different advertisers.	Documentation Start creating
2 Create your first order. An order is a folder for line items, and helps you keep your inventory neatly sorted.	Documentation Start creating
3 Create your first line item. A line item determines start and end dates, delivery objectives (impressions, clicks or conversions), pricing, targeting, creative delivery and prioritization.	Documentation Start creating
4 Run a reach analysis. A reach analysis creates a forecast of what traffic is available across publishers, based on your targeting criteria, bid and creative sizes.	Documentation Start creating
5 Run a report. Reports let you see the performance of your advertisers, orders, line items and creatives. You can also run site and ad unit reports to see what traffic is available with different publishers. This helps you research the inventory available for buying.	Documentation Start creating
6 Create a user. If you need to get additional users into your account, you can invite more. Once users are created they will have the same permissions as you have.	Documentation Start creating
7 Set notifications. If you want to be notified about changes in the system or warnings produced by the system, you can quickly set this up to receive emails or notifications in the user interface.	Documentation Start creating

For Network Owners

Marketplace Advertising

Last modified 20d ago